In 1946, Dior launched his own fashion house with financial backing from businessman Marcel Boussac. His first collection was met with great success, and he quickly became one of the most celebrated designers in the world. Dior’s designs were known for their elegance and femininity, and he became one of the leading figures of the “New Look” movement in the 1940s and 50s.
Dior died of a heart attack in 1957, at the age of 52. His fashion house continued to operate after his death, and is now one of the most successful luxury brands in the world.
The most luxurious products in the world
Dior is a high fashion company that designs and sells ready-to-wear, eye-wear, leather goods, fashion accessories, footwear, jewelry, timepieces, fragrance, make-up, and skincare products. The company was founded in 1946 by French designer Christian Dior.
Dior is one of the most successful luxury brands in the world, with an estimated worth of US$11.91 billion as of 2019. The company operates in more than 60 countries and employs over 14,000 people. Dior products are sold through a network of boutiques, department stores, and online retailers.
Dior is known for its elegant and feminine designs. The company’s signature look is the “New Look,” which was introduced in 1947. This look featured a nipped-in waist, full skirt, and rounded shoulders, and was designed to give women a more feminine silhouette.
Dior is also known for its couture collections, which are hand-crafted by some of the world’s most skilled artisans. The company’s haute couture designs are shown at fashion weeks in Paris and other major cities.
Dior is one of the few remaining luxury brands that is still owned by its founding family. The current chairman and CEO of the company is François-Henri Pinault, who also owns a number of other luxury brands, including Gucci and Saint Laurent.
In 2019, Dior launched a new logo and brand identity designed by English graphic designer Peter Saville. The new logo is a simplified version of the brand’s previous logo, which was introduced in 1952. The new branding is intended to reflect the company’s modern and luxury image.
Dior has been associated with a number of celebrities over the years, including actresses Jennifer Lawrence and Charlize Theron, model Bella Hadid, and singer Rihanna. The brand has also been worn by a number of royals, including Princess Diana, Duchess Kate Middleton, and Meghan Markle.
